After it emerged that singer Pharrell Williams contributed a far greater portion of sales at Adidas than the Yeezy Boost thanks to his Superstar range, the sportswear giant has appropriately designed a signature silhouette for the I am OTHER founder. Recently unveiled on Pharrell’s Instagram, the new sneaker is called the Adidas Originals PW ZX333, and takes design cues from the ZX lineage for a neoprene construction rendered in an eye-catching shade of teal — very much in line with Pharrell’s previous flamboyantly colored footwear designs. Check out an accompanying video of the shoes below, and stay tuned for more news on this new silhouette.
15/03/2016
adidas Originals Gives Pharrell Williams His Own Signature Sneaker
Posted by Staff on 9:51 am in | Comments : 0
After it emerged that singer Pharrell Williams contributed a far greater portion of sales at Adidas than the Yeezy Boost thanks to his Superstar range, the sportswear giant has appropriately designed a signature silhouette for the I am OTHER founder. Recently unveiled on Pharrell’s Instagram, the new sneaker is called the Adidas Originals PW ZX333, and takes design cues from the ZX lineage for a neoprene construction rendered in an eye-catching shade of teal — very much in line with Pharrell’s previous flamboyantly colored footwear designs. Check out an accompanying video of the shoes below, and stay tuned for more news on this new silhouette.
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